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Pete's Story

This is a book, that once I picked it up, I simply couldn’t put it down until it was finished!

With a career spanning 50 years, and across multiple industries, Peter Yealands could be described as one of New Zealand’s most successful entrepreneurs. The story of his life and business endeavours has been captured in this easy to read book.

With an entrepreneurial vision and ‘can do’ attitude the Yealands Wine Group is one of the largest privately owned wine companies in New Zealand, with a global reach of more than 60 international markets.

Peter’s approach to business is nicely summed up in his phrase “Think boldly, tread lightly and never say it can’t be done”